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National Plan for Tourist Road Signage: a new commitment to improving the visitor experience

SANTO DOMINGO – The Ministry of Tourism continues to develop initiatives to further boost tourism in the Dominican Republic. Yesterday, Wednesday, in conjunction with RD Vial, the National Plan for Tourist Road Signage, an initiative that seeks to guarantee, standardize, modernize, and optimize road signage in the country's main tourist destinations.

The new initiative seeks to contribute to strengthening the national tourism offering.

David Collado, Minister of Tourism, assured that the project will have a positive impact on the experience and safety of tourists and local visitors traveling to different destinations within the country.

Collado explained that the proposal will facilitate land accessibility through the installation of directional and warning signs, which will allow travelers to orient themselves more easily during their journeys.

“The goal of this plan is to standardize, modernize and optimize road directions to the country’s main cultural, natural and sun and beach attractions, improving the visitor experience and road safety,” the official stressed.

How will this initiative improve the Dominican Republic's international tourism profile?

Having modern, uniform and efficient road signage will contribute to improving the experience of foreign visitors, strengthening the country's image as a tourist destination and facilitating access to its main attractions.

A positive experience for travelers can also boost the Dominican Republic's international standing, attract more visitors, and generate new investment opportunities and development projects related to the tourism industry.

Hostos Rizik Lugo, director of RD Vial, stated that the program contributes to consolidating the Dominican Republic as a tourist destination of excellence.

He also stated that the National Plan for Tourist Road Signage creates a safety ecosystem that strengthens tourism and facilitates the movement of those who visit the various points of interest in the country.

Where will the pilot program be implemented?

According to tourism authorities, the initiative will be implemented, in its first phase, in the provinces of La Altagracia, El Seibo, Samaná, Puerto Plata, Pedernales, María Trinidad Sánchez and Santiago.

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El Inmobiliario
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