By Manuel Medina
El Inmobiliario
SANTO DOMINGO – Massiel Martínez Marte, CEO of Domus RD, has emerged as one of the leading young figures in the Dominican Republic's real estate sector. With seven years of experience, she has successfully combined her youth with innovation to transform traditional methods through the use of technology.
For her, the key to success in such a competitive market is constant innovation. “Youth brings a fresh perspective that allows us to integrate new technologies and solutions adapted to the current needs of the real estate market,” she explains. Under her leadership, the brand has implemented advanced technological tools such as CRM and collaborative platforms, which has optimized the company's processes.
CEO of Domus RD, leading innovation and sustainability in real estate. (EXTERNAL SOURCE).
He also emphasizes the importance of sustainability in the sector. Through his company, he promotes eco-friendly properties and implements responsible practices in his operations. “Sustainability is not just a trend, it’s a necessity. We are committed to responsible real estate development and reducing our environmental impact,” he says.
The real estate lawyer also emphasizes the growing role of women in the industry. “More and more women are taking on leadership roles, and this is helping to redefine the sector with an inclusive, strategic, and results-oriented approach,” she says.
Looking to the future, Martínez is optimistic about the technological innovations that will change the dynamics of the real estate market in the coming years. “Tools like artificial intelligence, big data, and virtual reality will transform the way we interact with clients and manage real estate processes,” he says, advocating for a more efficient service.
The lawyer is also aware of the challenges young people face when entering the real estate sector. However, she firmly believes that continuous training, networking, and learning industry best practices are key to overcoming initial barriers.
“Continuous training is essential for professional growth. Young people have the power to transform the sector with new ideas, but we must take advantage of learning opportunities and build a solid network of contacts that allows us to advance and stand out,” encourages the spokesperson for the growing generation of real estate professionals.
